Art & Science Social Media — Your Social Media "Action Plan"

Powerful, easy to use and instantly downloadable social media strategy and tactics for small and medium businesses

The ‘Action Plan’ master strategy document contains a high level strategic approach allowing any marketer (regardless of experience) to add social media to their marketing mix.


The strategy document follows a ‘checklist’ style approach and allows the marketer to ‘check off’ each item as they progress through the strategy. Suitable for new, intermediate or experienced social media marketers.

This is a tactical ‘cheat guide’ manual containing tactics for ‘in-the-trenches’ social media marketing. The manual is designed to be kept nearby and used as a quick-access reference manual. Highlights of the manual include sixty status update examples, tactics for producing ‘high engagement’ status updates, sources for finding compelling (and shareable) content and status update frequency guidelines for Facebook, Twitter, LinkedIn, Google+ and Pinterest.

The package contains customisable checklists and templates to promote systematic and efficient social media marketing.

Creative inspiration to get the job done faster (it takes dedicated time to switch to your ‘creative thinking hat’ when you are in ‘busy business mode’)

An idea of frequency and the types of posts required for each profile, to ‘make an impact’ and cut through the noise of other social profiles

A structured and systematic approach to social media marketing, so you can spend more time on strategies and tactics that work and less on strategies that don’t work

The Action Plan Strategy document is a powerful and easy to use social media strategy for small and medium businesses. The Action Plan has been designed from the ground-up to be used in a direct, ‘step-by-step’ checklist style manner and contains checkboxes to ‘check-off’ as each item has been completed (It’s as easy as following the steps…

Art & Science Social Media — Your Social Media "Action Plan"
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